Design is teamwork

I am not a graphic designer nor am I an artist. I care about esthetics, I don’t care about “laying my artsy egg”. UX design is not about making something look pretty. It’s about making something work well, be clear, help users.As UX designers we learn to take a distance of our own preferences. We […]

The drive of learning new things

As I am getting older, I noticed learning new things changes. Nothing seems really “new” and often a “been there, seen that” feeling is around. But that doesn’t need to be a bad thing. I often described myself as an early sceptic, contrary to early adopters. But off course I always do check the new […]

The seven-headed product monster

Recently I had some conversations with people from different product teams in my environment (Flanders, Belgium). The red line connecting them, is that all these product teams started out with a good idea, an investment, devs and no designer.All to find x years later that their product turned out to be an untamable seven-headed monster. […]

What I’m not good at, unicorns and it’s ok

As a designer, or as anyone focussing on creating things on a daily basis, you probably have experienced what is called the ‘imposter syndrome‘. Impostor syndrome, also known as impostor phenomenon or impostorism, is a psychological occurrence in which people doubt their skills, talents, or accomplishments and have a persistent internalized fear of being exposed […]